2021 – Today
Design leadership for the TV experience. Led its first full redesign in over a decade.
2016 – 2021

Designed across iOS, iPadOS, macOS, and web, embedded on-site with Apple as Design Director at Elephant.
2016 – 2021
As Design Director in San Francisco, designed for brands from startups to industry leaders.
2015 – 2016
Led design for Latin America's largest brands. Helped open office in São Paulo, built first team, and won new business.